Brand Challenge
As an agency based in Malaysia, we had to adapt to the relevant language, market sentiment, and culture in order to successfully conceptualise a branding campaign for Swan City’s property jewel in Indonesia – Lavon.
As an agency based in Malaysia, we had to adapt to the relevant language, market sentiment, and culture in order to successfully conceptualise a branding campaign for Swan City’s property jewel in Indonesia – Lavon.
To complement the project’s stunning debut, we established its identity using the concept of homely elegance, with a swan adorning the brand logo. A nationwide campaign was launched to drive awareness for the Lavon brand – which included collaterals such as a panoramic press ad and a 3D walkthrough video.
05
TVC
07
3D Walkthrough